The Seglar company was founded in 1932 when Danish carpenter Ole Kirk Christiansen started making playthings for a living. He had trouble to make payments in the depths of the Great Depression, but the little prototypes he previously made of things like ironing planks and ladders had superb potential since children’s toys. This individual named the business Seglar after two Danish phrases, leg and godt, that means “play well. ”
In 1958, https://lego-x.com/2020/02/22/a-brief-history-of-the-creation-of-the-lego-constructor/ he developed the iconic seglar brick with pontoons inside that makes it interlock to lego items. This ground-breaking innovation revolutionized the company and allowed it to grow at an unbelievable pace.
By 1960s, Profano had extended its intercontinental reach and began producing toys beneath license in North America with an arrangement with luggage maker Samsonite. The corporation also begun selling lies with all the items necessary to build a certain model, and introduced devoted themes which include Space (with astronaut minifigures), Castle, Village (later renamed Lego City), and FabuLand.
In the 1970s, Lego got a dramatic step forward using its introduction of Lego statistics that got movable legs and arms. The company as well began employing more plastic-type material and introducing larger hindrances for younger children, a sections called Duplo. In the 1980s, Lego’s sales grew at an extraordinary rate of ten percent each year, despite overall plaything industry sales growth slowing.
Today, Lego is a significant global corporation with revenues of over $5. main billion and one of the most coveted brands in the world, ranking number 1 on Company Finance’s ‘Most Powerful Brand’ list in 2015. But it still seems less just like a ruthlessly commercial giant plus more like an outdated family friend.
